Tanzanite:

I am Tanzanite, a debutante in the society of gemstones. I have lived in seclusion, waiting patiently for a handsome admirer to unveil my hidden charms. In 1968 my dreams came true when Tiffany & Company swept me off my feet, christened me "Tanzanite" and introduced me to the world I had longed to meet. Since that day I have traveled the world over, my mysterious allure attracting many suitors. If you wish to know me, you must look deeply into my breathtaking blue eyes, for only careful contemplation will reveal the true depth of my most secret soul in shades of violet, redand bronze.

Qualities: First discovered in 1968, Tanzanite is one of newest and most exotically colored gemstones. While many gemstones are found throughout the world, Tanzanite is mined in only one corner of the earth... Tanzania, Africa, its namesake.

Most gemstones, including diamond, require enhancement through cutting or treatment to be enjoyed in a piece of jewelry. Tanzanite is heated to permanently draw out its exotic bluish-purplecolor.

Care: Care should be taken to protect Tanzanite from knocks, pressure and extreme temperature changes. Though wearable every day, remove Tanzanite jewelry before engaging in sports, housework and gardening. Avoid home ultrasonic cleaning.

Why Tanzanite? Tanzanite breaks new ground in establishing your own personal traditions, its blue and purple hues are associated with generosity and friendship.